You might have heard from others that Facebook marketing is able to boost your business. If you’re not sure what Facebook marketing means, there’s no need to panic. The following article contains the information you need to make Facebook marketing a reality.
Interact with your fans regularly so you know what it is they want. Pay attention when folks make postings on your page. Sometimes a member of the public will have a marketing idea that paid PR flacks overlooked. Remember that customers are the lifeblood of your company. If they desert you, you are toast.
Contests are a good way to market and get new followers on Facebook. Offers can include discounts and prizes for users “liking” your page. Show proof that you have awarded the prize after the contest ends.
Try out Facebook ads. Routine postings can only get you so far in terms of promotion. Ads can reach further into your target market and draw customers to your page. Facebook ads are cheap, and they can be quite effective.
Before you do anything else, you must build your audience. Save your major marketing investments for after you have built a base of a few thousand Facebook fans. Once you hit that threshold, you’ll see that your conversion rate heads skyward.
In exchange for a “like”, give your visitor a reward. Your page can get a great deal of attention when your page is liked. Think about offering something that’s exclusive and free to those that like your page. It could be a sweepstakes of some kind or a free sample. If you provide the chance to get something valuable, they will not hesitate to click the button.
One way to make visitors turn into followers is to make sure you hide certain content from people that aren’t fans. If there are parts of your page that are hidden, you are more likely to entice someone to subscribe to your page. But, only keep some parts of your page hidden, as hiding too much info will hurt SEO.
Create a group page for your business. A group creates a community of customers, so they can interact with each other and with you. You can inform group members of special discounts and offer them all types of useful information. This is a terrific method of learning all about your customer base.
Try as hard as you can to respond to people when they leave comments on your page. This includes postings as well as emails. This extra work will pay benefits down the road.
Run competitions and/or contests for getting the most likes on your page. Discounts or free prizes are a good incentive. This will get you quite a few more subscribers and that also gives you the chance to have the winner review the prize they got if they enjoyed it.
You need to not only use methods which work, you need to avoid those which don’t. Examples of all of them abound. People like to find the best practices, however they hardly look at the worst ones. Do yourself a favor and learn what NOT to do too.
Ask page followers to post reviews of your company on your Facebook page. People who have an interest in your niche want to know what others think about your business. Having customers post about their experience is a great way to entice prospective customers.
If you are not able to post timely updates on your Facebook page, use a tool for scheduling. This will allow you to write your posts at one time and schedule them to go up at a later date. Explore various tools to find the best one for your needs.
After reading this article, you should know Facebook marketing is really nothing to be afraid of. Sign into Facebook and use what you learned. You will get the attention of your fans as soon as you get started. Now is the time to get going.