Because social media is getting so popular, many people have an interest in Facebook marketing. If you’re interested in marketing with Facebook, there are some things you should know. Read these tips for more information.
Contests can be used to your advantage. Provide fans with coupons or even a product when they share or Like your page. Be sure that you do give people the prize or you may end up losing a few customers for not being honest.
If you want to interact with your customers then you need to reply to the things they say to you on Facebook. You have to not only watch your page, but also messages which include your name with an @ symbol (like @Microsoft.) Reply to everyone that you can, and make sure that you’re replying to complaints first.
Avoid letting your Facebook page overwhelmed with spam. There are some filters that can be put into place if you can’t monitor your site all of the time. Any page administrator can input keywords in this particular tool which are then automatically filtered out.
Look at Facebook as a great way to post content. It’s not just about silly informal conversation, there’s real content going on in Facebook. Treat it that way. Write blog posts and then promote them using your Facebook page. You’ll soon learn that Facebook can get you a lot of people interested in what you’re selling.
Always answer all the questions and comments sent to you via Facebook. Begin your answer by thanking them for contacting you; then, provide the information they require. Always be willing to provide a link to a relevant section of your website if there is information there that will answer the question.
Make sure to build a fan base when marketing on Facebook. Save your major marketing investments for after you have built a base of a few thousand Facebook fans. After you hit that many people you should see your conversion rates start to rise.
Know when you should and shouldn’t post on other walls. Posting on other people’s pages can attract attention towards your page. Be sure it is positive attention, though. If you have something good to say you can post on other pages. Avoid spam at all costs.
In exchange for a “like”, give your visitor a reward. People pay attention to a page with a high number of likes. Think about giving folks something unique and free if they give your page a “like.” You can make it a contest or you can make the gift for all. If the incentive is something that they value, they won’t hesitate to click on that “like” button.
Ask followers to suggest topics or ask for their opinions on company decisions. Customers love to feel important. There is nothing better than involving your fans in some of your business decisions. When you want advice on topics to cover on your blog, just ask!
Put real resources towards your Facebook marketing. Facebook is truly a major deal, and it takes hard work to use it effectively for marketing. If you try to get someone to work on your page that already has a lot to do then you’re not going to get very far because they have to stay on top of things at all times. Give your Facebook marketing serious effort and resources to get serious results out of it.
Make sure your followers can easily share your content on Facebook. You will want to share information with as many people as possible. Interaction between equal users is really what Facebook is all about. The harder you work to provide great information, the more likely it is to be shared far and wide.
Facebook is a great medium for helping you get the word out about your company. It doesn’t happen overnight and this is important to remember. Exercise patience and use all the tips you’ve learned here to your advantage.